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Last updateTue, 07 Jul 2020 11pm

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JVC releases Understanding the FTC Guidelines

A digital resource for marketing and advertising in the jewelry industry             

(NEW YORK) - The Jewelers Vigilance Committee (JVC) is pleased to announce its most recent digital resource for marketing and advertising in the jewelry industry - Understanding the FTC Guidelines.


Improve your in-store presentation with free sales tools from GN Diamond

Welcome shoppers back to your store with personalized customer experience

As pandemic restrictions are eased, independent jewelers are seeing eager shoppers return to their stores. While social distancing prevents sales teams from going completely back to “normal,” they can once again take advantage of their most powerful sales tool: the in-person presentation.

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