Last updateTue, 16 Apr 2019 9pm

What's New

KIM International announces KIM Total Marketing Solutions

KIM International has teamed up with experts in the fields of website development, social media marketing and SEO/Google PPC to offer customers digital solutions that are effective and affordable. Many jewelry store owners have neither the time, the expert knowledge or the big budget to invest. KIM has used their resources and product knowledge to make the process easy and cost-effective. “We make no profit from these plans,” said  Mike Kim, president of Kim International. “Our only goal is to help our retailers succeed, stand out in their market and drive more customers to their stores.

Marathon introduces Locket Studio®

Online tool sizes pictures for a perfect fit

Attleboro, MA-based Marathon Company is pleased to introduce Locket Studio, an easy new way to create perfectly sized pictures for Marathon Lockets. Lockets are the perfect piece of jewelry to hold cherished memories close to your heart. They tell a story by placing either photos of dear ones or even a meaningful quotation in your locket. When you receive a Marathon locket as a gift or buy one for yourself, you can customize it with photos for the inside.

Diamond Producers Association announces new diamond e-learning program

Gives retailers tools and language to become true storytellers

(NEW YORK) - The Diamond Producers Association (DPA) announced the launch of a new e-learning program for diamonds, “Behind the Brilliance of Diamonds.” Developed to help retailers, the hour-long program - split into 3 informative modules – offers educational material and quizzes, going beyond the 4Cs to highlight the intangible value of natural diamonds, billion-year-old treasures of the earth.

GIA updates education materials and grading reports for lab-grown diamonds

Changes align with updated FTC Jewelry Guides

(CARLSBAD, Calif.) - Following the recent update to the Federal Trade Commission (FTC) Jewelry Guides, GIA has revised its education materials supporting its core consumer protection mission and updated its grading reports for laboratory-grown diamonds to align with the revised guides. Effective July 1, 2019, GIA will discontinue the GIA Synthetic Diamond Grading Report™, introduced in January 2007, and introduce the GIA Laboratory-Grown Diamond Report™.