Last updateWed, 01 Apr 2020 1pm

Chuck Koehler

The Retailer’s Perspective: Horizontal Plane Syndrome

About a million years ago, I moved to Nashville, TN seeking fame and fortune in the entertainment industry. During that time, I ran the largest film and video studio in the city. This was in the late ‘80s and early ‘90s, when country music videos were the hottest thing in entertainment. It was a good time to be alive.

The Retailer’s Perspective: No more looking back for me!

I always thought that anyone that was born in the 1890s and managed to live into their 90s had the most remarkable life possible. They started life out on the prairie, riding around in covered wagons, and ended being able to fly non-stop on a 747 from Dallas to Honolulu. So many incredible changes occurred in the world during their lifetime. It must have been fascinating to have lived in two very different eras.

The Retailer’s Perspective: Staying in your own lane

First things first - I’d like to say thank you, and God bless you, to everyone that reached out to me with words of encouragement during my recent crisis regarding losing the lease on my store. It’s nice to know there are so many kind and compassionate people in the world. Words cannot express how much that means to me. But, during this trying time, I learned a few things.

The Retailer’s Perspective: Ho Ho Ho, Merry Christmas

As we go into our busy season, I’ve been thinking about how Christmas in the jewelry business has changed over the decades. Whether you’ve been in this business 5 years or 50 years, you’ve witnessed lots of changes. Some changes you’ve liked; some changes you’ve hated. But one thing that always holds true, change is going to happen and there’s not a lot you can do about it. You either accept it or get left in the wake of progress. Here are some of my observations of our industry through the decades.

The Retailer’s Perspective: Things I wish I’d learned earlier

It’s been a few years since I’ve written a column geared to the newest members of our industry. A few days ago, I met a young woman at another jewelry store who was just starting her second week in the jewelry business. I asked her what it was she wanted to learn the most. She said she was so new that she didn’t even know what she needed to learn. So I thought I’d write to the newest members of our industry today.