07162018Mon
Last updateWed, 11 Jul 2018 7am

Brad Huisken

Social Media – Part V

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Last time we talked about how the evolution of social media has impacted how salespeople obtain referrals and increase their repeat customer base. In much the same way, social media has had the same impact on communication between a salesperson and their customer base.


Social Media – Part IV

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We’ve been talking about how social media today impacts the field of sales and customer service. We already know that the lifeline of any salesperson is repeat customers and referrals. In decades past, we relied on our customers to talk to their friends at work, parties or other social events. Today, however, “word of mouth” is much easier with the evolution of social media.

Social Media Part III

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Customer service is the name of the game when it comes to sales; and those salespeople who provide the best customer service generally close the most sales. The question is: can the social media world that we live in today be an asset in providing quality customer service?

Social Media Part II

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Social media, when used correctly, is an advantage to those of us in the sales and customer service field. We talked about some of those advantages last time and will look at specific ways it can be an advantage. As with everything, there are disadvantages as well.

Social Media - Part I

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If you are reading this article because you clicked on a link via Facebook, then you are already using social media. Whether we like it or not, social media is a part of our lives and how a lot of people obtain information these days. What does that mean for the field of sales and salespeople?

Search for what’s in the heart and the head and you’ll find what’s in the wallet

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As we ramped up for the grand finale to 2017, there were a number of factors likely weighing on our minds: small things like the very survival of our business to be able to greet the challenges of 2018; the quantity and quality of the products we intend to offer our customers; the marketing we do to gain recognition of current and potential clients, the training of our personnel within our respective companies, and the most important factor of all - CUSTOMERS!  “We all got ‘em, we all want ‘em. What do we do with ‘em?” (Jimmy Buffett, Fruitcakes, 1994).

Customer Service Fundamentals

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Understanding the subtleties of quality customer service is essential to consistently providing the positive interaction, which builds your reputation and renown throughout your customer base. Customers clamor to receive great customer service all of the time. Clearly, great customer service is recognized when extra touches are added which rock the customer in positive ways. It is a great experience to provide customer service that merits positive feedback from the customer to the company, the management, other customers, the salesperson, and anyone else who will listen. So what are the basic qualities of fabulous customer service?

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